Think back to ten or twelve years ago. If you were in business back then, chances are you were ecstatic at the thought that you could actually get email on your Blackberry device. Was it clunky? Absolutely. But was it cool? You bet. It was a huge boon in productivity for traveling workers.
Fast forward to today. The advances in communication technologies are nothing short of staggering. No longer clunky, screens can be found on practically every surface. Connected, interactive. Information on demand, in your pocket, at all times. They’ve become so powerful that most of us panic far more at the thought of losing our phones than our wallets.
As these new technologies expand, the flow of information increases exponentially. As Oracle notes in a recent whitepaper, [link to post] for companies with mobile workforces (what company DOESN’T have a mobile workforce??), “This new digital lifestyle creates opportunities to raise mobile employees to new heights of connectivity and productivity.” The researchers point to the integration of back-office applications and to consumers driving the potential for mobile employees to become more productive than ever.
Employee empowerment, customer service, sales opportunities, an engaged work team…it is the next phase of the productivity revolution. Visual Communications are the driving force behind much of this revolution—turning data into information, and information into knowledge. Welcome to the new world of Visual Communications—the visual layer of the digital business.